Bookies back White Ribbon campaign to end violence against women

20 July 2018

An initiative spearheaded by MSP Bob Doris will see 15 bookmaker shops across Glasgow’s Maryhill and Springburn Constituency sign up for the White Ribbon Scotland campaign to help towards eradicating gender based violence.

The campaign is part funded by the ABB Scotland, the trade association for the majority of betting shops, and backed by William Hill and Ladbrokes shops whose staff will ask men who enter their stores to sign the White Ribbon Scotland pledge to 'never to commit, condone or remain silent about violence against women in all its forms.'

Commenting ahead of Maryhill and Springburn White Ribbon Scotland Constituency campaign Bob said: “It is crucial that all men, the majority of whom would never dream of perpetrating gender based violence, take a vocal stand against those who do. In doing so, we don’t just reinforce the unacceptable nature of violence against women and girls, but we hopefully also create male role models to inspire others.

“My heartfelt thanks to the store ambassadors for giving up their time to attend training workshops and for all the staff in the stores who will support this campaign. White Ribbon Scotland and ABB Scotland have also been a fantastic support.

“I would ask men across Maryhill and Springburn to look out for the campaign and to sign the pledge: never to commit, condone or remain silent about violence against women in all its forms.”

Donald Morrison, spokesman for ABB Scotland, said: “We congratulate Bob Doris on raising this difficult issue in such a sensitive manner. ABB Scotland, William Hill and Ladbrokes look forward to working with him and White Ribbon Scotland to raise awareness about domestic violence and to encourage all of our customers to take a stand against such behaviour by signing the White Ribbon pledge condemning violence against women.

“Betting shop staff are actively engaged in the campaign, and because they live and work in the area, they know their customers extremely well. Given that close relationship, we are confident that they will prove effective ambassadors for White Ribbon Scotland and will help to raise awareness about an issue that is too often considered taboo.”

Davy Thompson, Campaign Director of White Ribbon Scotland said: “If we are to create lasting change in male attitudes and behaviour we need the help of men who do not commit violence against women by having them speak out about their opposition to it.  By not remaining silent they become part of the solution, which can improve society as a whole.”

The campaign will run in William Hill and Ladbrokes shops in the Glasgow Maryhill and Springburn constituency from 4 to 11 August.

For more information, visit the White Ribbon Scotland website >